Production plan

I am going to create a music video, and its two ancillary products; the artist's website homepage and an album digipak. In order to achieve this, during the next 2-3 months, I need to:

Audience

• Identify a focus group in the near future so that I can continuously come back to them for feedback throughout the production of my products. I want this focus group to be both males and females between the ages of 14 and 20, so that it's appropriate to my target audience. I also want the focus group to consist of people that are interested in the acoustic, easy-listening genre of music. 
• Meet with my focus group to present my 'Brief 1:Initial Ideas' Prezi, and collect any opinions and ideas they can provide me with.
• Collect more data for my target market survey, create graphs from the results using Microsoft Edexcel, and then present these on my blog. I could ask students in the school and 6th form to complete it during form time, as these ages would conform to my target audience.

Music video

• Make sure I've got my basic storyline/concept figured out for the music video, draw out a rough storyboard and present the idea(s) to my focus group. Then I can proceed by conducting an interview with one or two of them, in order to find out which aspects of the idea(s) pleased them and which they believe could be adapted. 
• Book a recording studio and record the song. (Research the best way to store the recording so that I can easily upload it onto iMovie.)
• Create an animatic of the music video (which I can also get feedback from my focus group on).

Artist's website homepage

• Gather some information from Toby about his personal/music life etc. so that I can begin creating his website homepage (including some photographs).
• Create my template (colour scheme, roughly where everything will go etc.)

Digipak

• Find a photographer and begin planning a photoshoot (theme, costume, location, lighting etc.) to use for the album cover. I also need to decide whether I want to conduct two separate photoshoots so that I can use the other set to illustrate the website homepage. If so, I need to coordinate the colour scheme etc. with that of the website.

I think that, before I do any planning/production with Toby, I need to organise some sort of system with him so that I know when he's most likely to be busy and when he should be free to work each fortnight or so. This is due to his many commitments including A levels, the lead role in We Will Rock You, the lead male role in Hairspray, a role in Lord of the Flies, his job and university applications etc.